Parks and public places are meant for recreation but if the visitor experience is not good, nobody can actually enjoy visiting such places. Even if a visitor does not have to pay to enter, authorities should still think about improving their experience. After all, they are investing their time and energy to visit the place.
Here are a few ways visitor experience could be improved in parks and public spaces:
Make use of wayfinding
A wayfinding system is no doubt a necessity. No visitor would like to ask for directions from every other person they see just to reach their destination, right? But if the directions and wayfinding are set in the right way, they will have a hassle-free experience. They will know where to eat, shop, and explore. This will also reduce the requirement for staff to help people find the spots they want visit. The visitor who had a great experience will come again and he might even spread good words of mouth.
Often, a good old welcome sign does it work but if there is someone standing there to greet you, it makes you feel great. Using warm words and a smile to great people enlightens their mood. Good greetings matter.
Observe and speak with the visitors
One way of improving visitor experience is to actually observe them. Likewise, look for an opportunity to speak to them. Just check in what the visitor is doing and ask if they need your help with anything. A simple question like ‘Hello, I work at this place and I was wondering if I could ask about your visit?’ could start a conversation. Even if they say No, that’s ok.
Find the answer and follow up
Often, a visitor will ask you such questions which you don’t know the answers to. Instead of simply saying I don’t know and leave it there, tell them politely that you don’t know the answer and you will get back to them as soon as you find out. Make sure you do find the answer and return.
Make time for the visitor
This may not always be possible but whenever you can, take some time to show the visitor what they are looking for. They will appreciate your effort.
Have a universal design
The design of the park or public space should be accessible for individuals with disabilities too. With a universal design, experience for all users improves.
Parks and public spaces are an important part of the lives of families and communities. Although budgets are tight but these places are meant for recreation and hence they should be restored and improved from time to time to provide a good visiting experience to people. How can we forget that good facilities improve the quality of life in a community? They serve as pleasant places to socialize with others. They also create a sense of community and expose people to intellectual, physical and cultural activities. Therefore, authorities should pay attention towards improving the visitor experience whether it is through customer service or financial investment.